BOR – Citizens in South Sudan’s Jonglei State have said that media plays a vital role in transforming the lives of the people in the region. World Radio Day, observed annually on February 13, highlights the enduring power of radio as a key medium for communication and information.
This year’s theme, “Radio and Climate Change,” underscores the role of radio in raising awareness about environmental challenges and encouraging climate action.
Jacob Bol Mayar, a radio presenter at Radio Voice Reconciliation in Bor, said radio remains the most credible source of information both globally and in South Sudan.
“Radio remains one of the most accessible and inclusive forms of media, bridging gaps between communities, cultures, and generations. It plays a vital role in disseminating information, promoting dialogue, and fostering peace, especially in times of crisis,” Bol said.
Bol called on the government and relevant authorities to empower radio practitioners to improve service delivery by radio operators.
“Let us recognize the power of radio to connect, inspire, and empower voices worldwide. Tune in, celebrate, and keep the spirit of radio alive,” Bol said.
Francis Biar, a listener in Bor, said radio has played a significant role among the citizens of Jonglei state.
“Radio has helped us, the people of Jonglei state, especially during the devastating flooding in 2020, where radio was the first source of information through youth mobilization and awareness during those critical times,” Biar said.
He added that radio also played a key role in educating the public about diseases, such as COVID-19.
“Radio has also helped in educating people in South Sudan, particularly in Jonglei state. Starting in 2020, when COVID-19 broke out, it was through radio sensitization that people learned preventive measures,” Biar said.